CEO & Founder

Rachael White

Over 30 years covering global cargo supply chains, shipping, logistics, ports and land transport as a writer, editor, conference producer, emcee and event moderator. Helping corporates, NGOs, event organisers and institutional clients synthesize complex macro and micro trends to make their mark and steer their strategy.

Along with my team at Cool Logistics Information, I support clients with:

  • Branding, messaging & reputation management
  • Market trends & thought leadership support
  • Marketing & media services
  • Network & knowledge building via live & virtual events, associations, 1-2-1 introductions & social media
  • Executive ghost writing. speech writing, white papers, case studies, research reports, media & digital content, press releases & features
  • Expert emcee & conference moderation services

As a journalist, editor, conference organiser, and trade association manager, I have interviewed and recruited executives from across the globe and chaired or emceed at 100s of logistics, transport, and port events worldwide, giving me a privileged insight into high-level thinking, strategy, and emerging trends. I now use this industry insight combined with an understanding of the new digital communication landscape to help my clients position themselves as thought leaders.

I previously acted as Secretary-General to the Port Equipment Manufacturers Association and headed up the secretariat team for ICHCA International, the global cargo handling association. I also co-own the Cool Logistics conferences, newsletter & blog, bringing together experts from all sides of the business to review trends in global reefer trades & perishable distribution chains from first to the last mile.


Container / cargo / freight supply chain; digital supply chain innovation; conference production, moderating & MC; stakeholder engagement; corporate & executive reputation / brand building; research & writing; social media; media & industry relations / advice.

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